ETERRA
Project Architect · ETERRA Longevity Clinic
Jordi Herrero
Principal Architect · Jordi Herrero Arquitectos, Palma de Mallorca
Jordi Herrero is the project architect for ETERRA's Pòrtol medical-spa and wellness clinic. Licensed by ETSAM, Madrid, in 1998, he leads a Palma-based studio recognised for hospitality, wellness and residential architecture across Mallorca — working from a philosophy of phenomenological order, prioritising sensory experience and spatial relationships over pure form.
Role on the Project
Project Architect — Pòrtol Wellness Clinic
Leads the architectural concept, urban-planning strategy and building programme for the Pòrtol development (preliminary design, April 2025), translating the longevity-clinic brief into a low-rise, landscape-led scheme.
Selected Work
Chenot — Wellness CenterMallorca · in progress
Wellness and medical-spa facility for the Chenot method.
Can Oliver — 5★ boutique hotelPalma · 2023
Restoration of a historic building into a luxury hotel.
Concepció — 5★ boutique hotelPalma · 2021
Historic-building conversion in central Palma.
Panorama — residentialPortals Nous · under construction
Former hotel reborn as ten luxury apartments.
Circle — office buildingCalvià · 2021
Contemporary workplace architecture.
Palma Fire StationMallorca · 2009
Public civic and emergency-services building.
Approach
- Phenomenological order — design led by sensory experience and spatial relationships
- Systems & strategies — each project evolves organically from a clear conceptual framework
- Beyond formalism — architecture that resolves function, place and atmosphere together
Education & Practice
- Architect — ETSAM, Madrid School of Architecture (1998)
- Master's Degree — Advanced Architectural Projects (2011)
- Founder of his own studio since 1998; Palma de Mallorca office since 2018